Are You Satisfied with Your Web Platform?

06/15/2012 by 0 Comments

I was once told that, “Nobody is ever really satisfied with their web platform or vendor.”

Being in the business of providing technology solutions to the real estate industry, we are constantly approached by companies who want to better engage the consumer and don’t feel that their current platform meets their needs. Sometimes the complaint is about the vendor and their ability to deliver what the brokerage is looking for.

It’s a tough dilemma for web vendors because most brokers and their agents are not experts in website design, consumer experience, CRM, or IDX search. They are experts in selling real estate and just need someone to effectively address these issues for them.

Our web platform partner, Terabitz, is a highly regarded firm that provides web marketing platforms for brokerages and agents. When you combine PCMS’ understanding of the real estate brokerage industry with Terabitz’s award-winning and innovative technology, we offer clients much more than a website. We provide an end-to-end solution that helps clients improve their web presence while transforming their website into a profit center.

Many leading companies rely on PCMS and Terabitz to provide a web platform that:

  • Engages the consumer once they arrive on the site with a pleasing and easy to use user interface;
  • Provides all the relevant information consumers are looking for without having to leave the site;
  • Offers an easy to use search feature that keeps the consumer on their site longer than they might be on another site;
  • Is competitive with the national sites; and,
  • Provides their agents the tools they need and functionality of the rest of their site to allow them to differentiate themselves from the competition.

We do this though a variety of modules on our web platform that we will be showcasing in a series of webinars beginning on June 28th:

What do consumers want from your web site?
Thursday, June 28th at 2:00 pm EST

Cool tools to engage your consumers and agents!
Tuesday, July 10th at 2:00 pm EST

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About the Author:

Jose's vision is focused on helping brokerages bridge the gap between the growing expectations of consumers and the lack of innovation the industry has been able to deliver over the past few years. As a result, PCMS has become synonymous with broker REinvention. Programs like Camp REinvent™ as well as hard-hitting blogs, articles, and speaking engagements, have solidified Jose’s industry leadership position and helped double PCMS’ revenue in 2010. As President of PCMS Consulting, Jose is responsible for driving the growth of the organization while maintaining a pulse on the needs of his clients. Since many brokerages rely on his advice as they strive to REinvent their businesses, he and his team are committed to vetting as much as possible so clients don’t have to.

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