Having spent almost a year being Broker’s therapist, Real Estate Shrink (RES) has learned a lot about the real estate industry and has marveled at how horribly inefficient Broker and most of his peers operate their businesses. This is the focus of today’s session. Let’s listen in. RES: Broker, you know, in the past few [...]
The Real Estate Shrink Analyzes … Enabling Poor Performance
Targeting poor performance in your managers and agents. This month, our BROKER takes another look at poor performance. After a few months off he recently scheduled this appointment with the Real Estate Shrink because he continues to struggle with profitability, accountability, and the market in general. RES: Welcome back! BROKER: Thanks. I thought I needed another [...]
The Real Estate Shrink Analyzes Why Broker Won’t Change His Paradigm
By now, the Real Estate Shrink (RES) has uncovered many of our Real Estate Broker’s issues… Our Broker has learned that he should have a smaller footprint and that he has to do a better job responding to internet leads. Now we discover our Broker is operating out of fear and basing decisions on hypotheticals. [...]
The Real Estate Shrink Analyzes Why Brokers Operate Out of Fear
By now, the Real Estate Shrink (RES) has uncovered many of our Real Estate Broker’s issues. He learned that he should have a smaller footprint and that he has to do a better job responding to internet leads. It seems that our Real Estate Broker is operating out of fear and basing decisions on “bad” [...]
The Real Estate Shrink
What if you position your company as the leader/innovator that understands consumer trends and what is going on in the market. Leverage that positioning to attract agents and consumers away from all those other “old school” companies that are clinging to the past and going broke in the process.