We have been very satisfied PCMS clients since 2009 when we participated in the inaugural Camp REinvent™ ONLINE! program. We have since engaged PCMS for the development and hosting of our website through their partnership with Terabitz. We enjoy our relationship with the PCMS team and know they are always there for us as we continue to reinvent Coldwell Banker Caine.
Meet our revolutionary real estate platform for brokerages
Features Overview
Powerful, cloud-based real estate web platform
Our consumer-facing websites all use a state-of-the-art UI, focused on engaging and converting your website visitors. With the innovative technology our real estate platform provides, your website captures more leads for your agents and then seamlessly plugs into your back-end, with all your data stored securely in our cloud-based system. Powerful lead management tools are built into both the front and back-ends of your website. It’s everything you need to ensure follow-through, but simple enough for agents to actually use.
- Engage visitors, capture more leads
- Automated tools for your real estate marketing
- Powerful search
Broker Websites
For real estate consumers
Featuring powerful, one-of-a-kind property search. Your website will run with exclusive Power Search technology, which mimics how buyers and agents work together in the real world. Buyers or agents can draw multiple – and unconnected – search boundaries on a map. This creates one search that covers multiple areas to match buyer preferences.
- Individual office websites
- Neighborhood statistics
- Email alerts
- Integrated Yelp and Education.com
Custom Websites
For real estate agents
Customized, mobile-friendly agent websites, featuring in-depth Facebook integration and powerful automated marketing tools to help your agents communicate, streamline their workflow and increase client support services.
- CMA tool with integrated MLS
- DRIP Marketing
- Customizable Email Alerts and Property Reports
- Seller Reports
- One to One and DLP, give clients the most current home valuation
Property Websites
For agent listings
Our real estate CMS creates individual property websites for agent listings. Take the information about your listing in the MLS and quickly turn it into a property website – complete with localized real estate SEO. With a few clicks in their web browser, your agents can create sophisticated property websites completely focused on consumers.
- URL for each listing
- Option to choose separate domain name ( eg: “www.mylisting.com” )
- Many templates to choose from
Website Back-end Tools
For brokers and agents
Our real estate platform features a single management console where you can manage your back office operations.
- Visitor analysis
- DRIP marketing
- Newsletters and flyers
- Power and Custom search
- CMA — seller report
Performance Reports
Capture and assess data
Automatically capture important data. Robust analysis tools for broker and agent sales with custom reports available. Reports delivered as a monthly PDF to your inbox.
- By volume, list vs. sales
- By office and/or agents
- Compare to MLS
- Comparison vs offices (Agents)
Additional features exclusive to our real estate platform
Our real estate platform is plugged into to the latest web principles and business best practices. It includes our easy-to-use real estate CMS, which gives you tremendous control over your online brand, as well as powerful marketing tools for both agents and brokers.
Integrated Media Center
For all your real estate marketing
Your company is loaded with content, data, and ideas. Broadcast them and they become a powerful competitive advantage. We are the only real estate platform that offers integrated media support.
- Communicate more efficiently with agents
- Increase the quality of your communications with agents and consumers
- Share insights about your market for consumers
- Effortlessly share videos, presentations, documents and photos online with agents and consumers
- Seamlessly integrates with your website and reflects your design
Explore the Neighborhood™
Become the online destination for local homebuyers
Your ability to close relocation business is enhanced, and you can deliver a demonstrably better home search experience than your competitors. Turn your broker website into a valuable learning resource with comprehensive local information, and position your agents as the authoritative source of neighborhood information.
- Bring local neighborhoods to life
- Allows buyers to discover points of interest that surround your listings
- Banks, restaurants, grocery stores and more
- 24 million data points across the country
- It’s affordable, easily-configurable and immediately accessible.
Agent Recruiting
Powerful recruitment tools
Strengthen recruiting practices with our real estate platform. Our real estate technology helps you recruit the agent of the future. Track, organize and report on recruiting activities by prospect.
- Agent identification
- Agent lead management
- Agent DRIP marketing
